Music has been a part of humanity since the beginning. The process of developing, creating, and refining recorded music for public presentation can include the entire lifecycle of a piece of music, from songwriting to recording and sound design to mixing and mastering. With today’s technology, music production is more accessible than ever before. For the lowest price in history, any musician can set up a home studio and start making music. Therefore, there has never been a better time to learn how to produce music.
There is an absolute multitude of gadgetry available to the modern musician, from DAWs to synthesizers, to social media and music streaming services. The availability of these technologies finally takes music out of the hands of record labels and into the hands of the musicians, with the new challenge of how to profit.
Current technology makes it easier for a musician to produce their own music, but used correctly it can also help a musician promote themselves and earn money. There are even some benefits, like that a musician no longer has to compete with other artists for shelf space in a store, nor do they worry about distributors or producers. Physical record sales are becoming less viable as the years go on, but a musician can earn money by streaming music, earning royalties and signing licenses, or even by teaching music through online tutorials.
By eliminating the necessity of a third party (the record label) musicians are now able to deal directly with their audience. This brings with it benefits and conflicts, as creative control is returned to musicians they also find themselves responsible for the business side of the music industry. Self-promotion has never been more important, but it’s also never been easier or cheaper. Social media and online advertisement are powerful sources to those in the entertainment space.